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Month: November 2020

How to run a successful Gift Card Programme in Emerging Markets 

Posted 27 November 202027 November 2020 GCVA ConnectLeave a comment

By Julie Leblan – Chief Executive Officer – Merit Incentives “Every new concept first comes to the mind with a judgement” Charles Sanders Peirce  Introducing a new concept into a mature market is always challenging as it is a combination of timing, communication, implementation… and luck. People will say “no” before looking at the solution […]

Doing our bit in lockdown with victims of fraud – Could you too?

Posted 12 November 202012 November 2020 GCVA ConnectLeave a comment

By Caroline Watson – CEO – Voucherline – MD – TheGiftCardCentre Fraudsters operate anytime day or night, and fraud has increased dramatically during lockdown as a captured audience is sitting reading emails, and answering phones locked up at home. One fraud that has reared its head again recently, is answering a phone call, and the […]

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