The GCVA blog offers up to the minute news and opportunities for the gift card industry. Our aim is to give you an overview of what’s happening in our sector – from what we’re seeing at the heart of it – as well as giving you an insight into all the different personalities and perspectives via guest posts from our community. Do have a read to stay up to date with the latest industry news and views, and get in touch if you’d like to contribute.

No limits – we aim to keep pushing the boundaries – so enjoy.

Catch up with the latest blogs.

January’s Blogs


#21 Sustainability – What does it mean and why should I care?

By Juliette Savage – Commercial Director- Green Gift Cards

December’s Blogs

Colin Munro MD of Miconex copy

#20 The Shop Local Revolution

By Colin Munro – MD – Miconex

#19 New Year but Are There New Opportunities?

By Ajay Sethi – Head of Business Development – Incodia

November’s Blogs


#18 How to run a successful Gift Card Programme in Emerging Markets 

By Julie Leblan – Chief Executive Officer – Merit Incentives

#17 Doing our bit in lockdown with victims of fraud – Could you too?

By Caroline Watson – CEO – Voucherline – MD – TheGiftCardCentre

October’s Blogs

Holly Glowaty_Headshot

#16 Gift Cards: The Hero We Need This Holiday Season

By Holly Glowaty – EVP Merchants, Prizeout and Co-Founder of Flourish Conference

#15 Impact of Covid-19 on Experiences and how Virgin Experience Days Crafted a new Category

By Ellie Blumenthal – Partnership Manager & Innovation Lead, Virgin Experience Days

September’s Blogs

GCVA Blog_ Andy Philpott

#14 Delivering Free School Meals in Lockdown

By Andy Philpott – Marketing & Sales Director, Edenred

#13 A wider view of the effects of Covid on the gift card industry from a UK & international perspective

By Malcolm Berg – VP Sales UK and Eire, Stored Value Solutions (SVS)

#12 A gift card isn’t just for Christmas; it’s handy for a crisis too: reflecting on the small things making a huge difference

By Tessa Unsworth – Chief Commercial Officer, PPS

July’s Blogs

#11 Physical to digital during COVID-19

By Simon Birch – Head of Retail, Appreciate Group

#10 Why should I sell via a reseller? You will cannibalise my business! You cost too much!

Caroline Watson – Managing Director of Voucherline.com, TheGiftCardCentre.co.uk & Reward Panda.co.uk

Ben Jones, Sodexo Engage

#09 Supporting through Covid-19

Ben Jones – Partner & Affiliate Director, Sodexo Engage

#08 “Experiences are where life happens – and we’re set to help satisfy pent up consumer demand.”

Virgin Experience Days

#07 The Future is Digital

Matt Howe – Managing Director, Blackhawk Network, Europe

June’s Blogs

#06 The Rise of Consumer Gifting

Adam Hobbs – VP Gobal Supply, We Gift

#05 How to Harness Retails Rebound

Steve Leigh – PR Agency One

#04 Musings of a Gift Card Consultant

Jackie Barker – Consultant, Barker Consultancy

#03 Lockdown Drilldown – A Savvy View

Eoin Whyte – Sales Director, Savvy​

We’d love to hear from you if you’d like to contribute to the GCVA Blog.

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Disclaimer: Please note all content included in the blogs the GCVA publish and share, are the personal views of the the individual bloggers/organisations. The GCVA cannot be held responsible for the content.